Call for participation: ERUA Summer School in Marketing: Bridging Theory and Practice - MRU
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8 April, 2025
Call for participation: ERUA Summer School in Marketing: Bridging Theory and Practice
ERUA

🎯 Join the ERUA Summer School in Marketing!
Take your marketing skills to the next level with an exciting, hands-on learning experience!

📅 Dates: 24 May – 7 June 2025 (On-site: 6–7 June)
📍 Format: Blended – online & in-person at New Bulgarian University (NBU), Sofia
🎓 ECTS Credits: 3

The ERUA Summer School in Marketing offers a dynamic, practice-oriented program where students from ERUA universities collaborate to solve real-world business challenges. Preparatory work begins on 19 May!

💡 What’s in it for you?

  • đź§© Work on real marketing case studies provided by leading companies
  • 🚀 Develop innovative strategies and practical solutions
  • 🤝 Engage with industry experts and alumni through mentorship and networking
  • 🏆 Compete for awards — top teams will be recognized by a jury of professionals
  • 🎓 Earn 3 ECTS credits to boost your academic and professional profile

This summer school is part of the International Scientific Conference
"The Economy of the 21st Century: Economic Innovations and Sustainable Growth".
Students will collaborate in teams, tackle real-world marketing challenges, and present their strategies to industry professionals and alumni.

The program integrates core marketing principles with digital tools, strategic planning, and market analysis, offering a collaborative and interactive learning environment. You will also deepen your understanding of how marketing fits into broader economic trends discussed at the conference.

✨ Students are welcome to apply for participation in the Students & Alumni Sessions of the conference as well!

👥 Who Can Apply?

  • Students from all ERUA universities interested in marketing, business, and digital strategy
  • Participants eager to work in teams, engage in critical thinking, and tackle real-world challenges

📝 How to Apply?
Submit:
âś… A CV outlining your academic background and relevant experience
✅ A motivation letter (300–500 words) explaining your interest in the program, how it aligns with your studies/career goals, and what you hope to gain

🔹 Up to 3 participants will be selected per ERUA university.

đź“© Application deadline: 1 May 2025
📢 Notification of acceptance: 12 May 2025
đź”— Send your CV and motivation letter to: economics_alumni@nbu.bg

Funding Opportunities

ERUA students may apply for travel and accommodation funding from their home universities.
For information on travel and funding, please contact your local ERUA coordinator:

  • Paris 8 University: Ms Chloe Elusue, Mr Yann Lafferrerie (eui@univ-paris8.fr)
  • European University of Viadrina: Ms Anna Zimmermann (azimmermann@europa-uni.de)
  • SWPS University: Ms Agnieszka Sobieraj (asobieraj@swps.edu.pl)
  • University of Las Palmas de Gran Canaria: Mr Eduardo Gregorio Quevedo GutiĂ©rrez (ieyfp@ulpgc.es)
  • Mykolas Romeris University: Ms Audra DargytÄ—-BurokienÄ— (adb@mruni.eu)
  • University of Macerata: Ms Edith Cognigni (cognigni@unimc.it)
  • University of the Aegean: Angeliki Kitsiou (erua-eui@aegean.gr)

For more information, please visit the official website.